Being persuasive is a foundational soft skill that everyone in an organization has a responsibility to use, although it’s vitally important to being a successful leader.

 

 

Dr. Tobin Porterfield and Bob Graham discuss the soft skill of being persuasive and how it use can spur an organization’s growth.

Among the topics they discuss are:

  • Why being persuasive makes our list
  • How to differentiate between manipulation and persuasion
  • A working definition of persuasion
  • How persuasion leads to “buy-in”
  • How persuasion is about attraction
  • Identifying what makes a proposal fit the goals of an organization and how being persuasive fits in
  • When to set aside an idea because the buy-in is missing
  • Knowing when to move things forward
  • When persuasion becomes office politics and how to avoid it
  • Examples of persuasive arguments
  • How to ask for a raise using persuasion
  • Tips for what any
  • persuasion ultimately needs to include
  • When persuasion can run amok
  • When persuasion reaches coalescence
  • How understanding your audience is critical to any effective persuasion
  • Where an organization’s history plays into persuasion

Next week

We will explore a listener’s timely suggestion for another soft skill to add to our list of 55 soft skills.

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